Is your Amazon Seller Account Suspended? The world is shrinking with technology and many of us are selling globally through Amazon. But, the biggest challenge that many sellers face today is “How To Reopen Amazon Seller Account” after account suspension.
Amazon fulfills the needs of billions of customers with the help of millions of sellers. Every day these customers order millions of products and sellers compete with each other to fulfill these requirements.
These on-going exponential needs or requirements cannot be fulfilled by Amazon itself. And, that’s the reason it needs numerous sellers like you and me. But that doesn’t mean Amazon will let you do whatever you want.
You have to adhere to the Amazon guidelines by every mean. If you try to outsmart the eCommerce giant then trust me it will be your worst nightmare (Based on my experience so, stick to the Amazon guidelines).
We sellers are the backbone of this so-called world’s best marketplace but we still don’t get what we deserve. Amazon is still more customer friendly and even a single fake complaint from a customer gets our seller account suspended.
This leaves us cribbing about Amazon being biased towards the customers from time to time. So, today we will not talk about happy sellers (the majority of the sellers are happy and making good money). what we are going to discuss is about those small group of sellers that recite anti-Amazon catchphrase over seller account suspension. Most of the time these sellers believe their account has been suspended due to unfair reasons.
Fortunately, the suspension is not the end of the world. So, here is the complete guide of Amazon seller account suspension and step-by-step process to get it re-open.
Table of Contents
- What does amazon seller Account Suspension Mean?
- How many Types of Suspension?
- What are the reasons for suspension?
- (5 Tips) How to avoid Seller Account Suspension?
- How to Reopen Amazon Seller Account?
- What is Plan-of-Action (POA) or Letter of Appeal?
- How to Write an Effective POA?
- Secret Step for Amazon Suspension Appeal
- Plan-of-Action (POA) Template
- How long does it take to Reinstate Suspended Account?
- 9 Dont’s – Things not to do after Amazon Account Suspension
- Conclusion
What Does Amazon Seller Account Suspension Mean?
Amazon seller account suspension means that an issue has been identified by Amazon that you are not a genuine seller. Amazon will remove all your seller privileges till the moment you contact seller performance team. You have to submit a Plan-of-Action (POA) or Letter-of-Appeal (LOA) to prove your authenticity in order to re-open your suspended account.
However, before you write the Plan of Action, ask yourself one question – Was my amazon seller account suspended due to my own fault or it is because of some misunderstanding at Amazon’s end.
A lot of times, sellers don’t realize they have been violating the policies of Amazon and start blaming Amazon for Account suspension. Let me tell you this upfront – if you are at fault, then once Amazon Seller Account is suspended, chances are low that it will reopen the account. Unless, you can prove that you did not commit any mistake and provide it all the documents Amazon has asked for.
How Many Types Of Suspension?
Account suspension or termination is every Amazon seller’s horror story. But you should be aware of the type of ghost you are dealing with.
There are three types of cases one has to deal with as a seller – Suspended, Denied, and Banned.
Difference Between Suspended, Denied, and Banned
You have to understand that all the three cases are different in Amazon’s eye. These terms cannot be used interchangeably and always used in a specific situation.
- Suspended – It is the “first step” among three terms. It means that you cannot sell on the platform however, you can still reinstate your account by submitting an appeal letter. Your existing listings are not visible to the customers and new listings cannot be added. Amazon will notify you about the suspension with a broad reason and ask for the plan of action highlighting decisive & corrective measures you have taken so that it will reopen your seller account.
- Denied – It means your plan of action or appeal is rejected by the Amazon Seller Performance Team representative. This usually happens when you failed to convince the seller performance team that you have identified the issue and have implemented the corrective measure to make sure it will not happen again in the future. But this rejection or denial is not the end of the road. You still have a chance to submit the revised plan of action multiple times.
- Banned – This is the worst case scenario out of three. Basically, it’s over between you and Amazon. Your appeal has been rejected multiple times and you have lost all your chances to reopen your seller account. The Amazon will say “Hasta La Vista” to you via email that has strong words like ” We may not respond to further emails about this matter”, which is a subtle way of saying that ” Thanks for trying and wasting our time”.
What Are The Reasons Of Suspension?
Amazon warns you regularly about your poor performance, policy violations, listings misuse, etc. and asks you to rectify all such concerns on priority. But, if you ignore all these warnings; Amazon is left with no other option than suspension.
Amazon will notify you of the reason for suspension, but most of the times it’s a generalized statement how you have violated the Amazon policies. The language of the mail is mainly technical. And, you have to figure out what exactly went wrong or you have done wrong in your seller account.
Out of the many reasons, there are four main categories that primarily lead to the suspension of the seller account:
(You can also click on links above to directly jump to relevant sections)
Let’s discuss all these one-by-one:
1. Poor Performance
Amazon’s first & foremost motto is to keep its customers happy so all those sellers who are helping Amazon in this mission will stay; rest all the ineffective bad sellers will be eradicated.
To distinguish best sellers from the bad ones, Amazon seller performance team (ASPT) monitors your seller performance closely. The three key metrics that ASPT keeps a close watch on are:
- Order Defect Rate (Below 1%)
- Pre-fulfillment Cancellation Rate (Below 2.5%)
- Late Shipment Rate (Below 4%)
Amazon has set these minimum standards that you must meet to avoid suspension. However, it is recommended to surpass these standards to evade any shock or surprise from Amazon.
a. Order Defect Rate (ODR)
Let’s begin with Order Defect Rate (ODR), calculated by dividing the number of orders with the negative “defects” by the total number of orders from the same time period. It is based on three parameters:
- Service Charge Back Request
- A-Z Claim
- Negative Feedback/Bad Review [Know How To Remove Negative Feedback Like A Boss]
The ODR should be less than 1% in any scenario. Higher ODR percentage highlights quality issues in the product or item description mismatch.
b. Pre-fulfilment Cancellation Rate (PCR)
The Pre-fulfilment Cancellation Rate (PCR) is calculated by dividing the number of order cancellations done by seller before confirming shipment by the total number of orders in that specific time period.
Canceling customers orders creates inconvenience as customers usually “order & forget” after placing the order. Once you cancel their order, the customer needs to re-order the same from another seller. In addition to the time they wasted while ordering from you, they also have to deal with annoying refund process as well.
PCR should be less than 2.5% to meet minimum standards set by Amazon.
c. Late Shipment Rate (LSR)
This metric is calculated by dividing the number of orders confirmed for shipments after the ship date by the total number of orders in that particular time interval.
Every customer is habitual of super fast delivery these days. Amazon Prime has made this situation even worse for the sellers as customers want their products within one or two days.
Items shipped or dispatched after scheduled ship date cannot be tracked and causes an unnecessary nuisance for the customers. This is the reason Amazon never compromises on this scenario.
A quick and easy way to avoid this issue is Amazon FBA, where you can delegate all fulfillment headache to Amazon itself.
LSR percentage should be less than 4% as per Amazon standards.
2. Seller Code of Conduct Violation
Amazon’s key motto is to provide best, enjoyable, & most important “SAFE” environment to its customers. Thus, Amazon never hesitates to suspend you if you violate any of its code or policy.
Always stick to the Amazon Guidelines, (I repeat…always stick to Amazon guidelines) in every scenario. As a seller, you have to adhere to 7 principles (as of writing this) of Amazon’s selling policies and seller’s code of conduct to avoid your seller account suspension.
Amazon intentionally drafted these principles broadly to cater to lots of scenarios seller may encounter. So, keep yourself updated time-to-time as ignorance is not the best strategy and will surely not help you once your account gets suspended.
3. Selling Restricted Products
Amazon has super strict rules pertaining to 20+ product categories such as alcohol, animals, gambling, Medical Devices, etc. Selling in these categories is the guaranteed way to get suspended. Thus, stay away from these prohibited categories.
4. The Untold Rules
As a seller, you know that you are working for Amazon, not with Amazon i.e. Amazon is your boss. On the other hand, Amazon works on keeping its customers happy and excited. This means that Amazon is treating its customers as the boss.
Thus, customers are the supreme boss or god that you have to take care of as a seller. So, if you keep the god (customers) happy, your boss (Amazon) will remain happy and instead of punishing you either by suspension, banned, or denial; it will reward you with higher rankings and more privileges. This is the biggest untold rule that even Amazon hasn’t documented on their website.
How To Avoid Seller Account Suspension?
No seller can get away from suspension but you can avoid it if you follow few quick tips shared below:
Tip #1 – Check Your Amazon Reports Regularly
Keep a check on key reports such as Returns, Negative Feedbacks, and imperfect Orders, etc. These reports will tell you whether your customer is happy with you or not. Remember,
Happy Customer = Happy Amazon = No Suspension
Also, ensure the timely shipping of products with proper packaging. Delayed deliveries will negatively impact your seller performance that ultimately leads to the suspension until or unless you are FBA seller.
Tip #2 – Check & Verify Your Listings Multiple Times
Keep your listings transparent and accurate to your customers. Never ever mislead or misrepresent about your product details else it will be considered as a policy violation.
Keep yourself updated regularly with the product listing descriptions & guidelines as it changes quite frequently without even notification. These changes in listings requirements may initiate policy violations.
Tip #3 – Download Amazon Seller App
If you are using this app then you know its benefits but if not, download the Amazon seller app without any delay. Trust me, it will help you resolve most of the issues on the go without any hurdle.
It will notify your customer’s response in real time and you can address the same at lighting fast speed.
Tip #4 – Track Your Inventory Meticulously
Inventory mismanagement will lead to the cancellation of orders and your performance metrics will be impacted negatively. Thus, follow a strict procedure to track your inventory, you can either go for Amazon FBA or can use good inventory management software.
Tip #5 – Don’t Sell Fake or Counterfeit Products
You can easily make quick money by selling fake or counterfeit products but think wisely, is it worth the risk? Amazon will suspend you on the very next moment it identifies that you are selling inauthentic, fake or counterfeits.
How To Reopen Amazon Seller Account?
God forbid, your account gets suspended even after taking all the preemptive measures. Amazon will give you 17 days to submit a Plan-of-Action (POA) or Letter-of-Appeal (LOA).
First and foremost, identify the real reason why your Amazon Seller Account is suspended! Next, write an effective Plan of Action to be submitted to Amazon.
This POA can be sent to Amazon via a link provided in the suspension email. Amazon always reviews your POA carefully but it doesn’t guarantee that it will reopen your account & restore your seller privileges.
Thus, the only way to get your account reopened or reinstated is to submit a detailed and lucid POA with all the information Amazon has asked from you.
What is Plan-Of-Action or Letter-Of-Appeal?
Amazon notifies you with the broad reason of suspension and in-exchange gives you a chance to prove yourself that you have not done anything illegitimate or you have rectified the issue if something wrong has been done by you inadvertently or intentionally. This opportunity to submit a clarification email is called Plan-of-Action (POA) or Letter-of-Appeal (LOA).
This POA must be comprised of all the pivotal details and issues due to which account has been suspended. It’s extremely important for you to invest a significant amount of time and effort into your first submission.
Amazon sometimes doesn’t provide the opportunity to submit a second POA or revised LOA. This will leave you with the permanently banned account.
So, never take chances in hurry and write an effective POA to reopen your suspended account.
How To Write An Effective Plan-Of-Action (POA)?
You can use the below mentioned top tips to write the most successful POA. These tips won’t guarantee you that your suspended account will be reinstated however these tips creates the best possible chance for you surely.
Tip #1 – Identify Amazon’s Reasons For Suspension
Start your POA with clearly stating that you have identified the reason for suspension and the type of violation. Explain the steps you have taken to rectify the same and how will you prevent these issues in the future.
With Amazon Seller Account suspended already, it is time you put in enough time and effort into identifying and correcting your mistakes. This is the best you can do now!
Tip #2 – Act Professionally
Don’t share your emotional roller coaster ride with Amazon performance team (They don’t really give a shit about it) that you are disheartened & upset on account suspension.
Never complain or highlight flaws in Amazon process and avoid using abusive language in your POA.
Simply, stick to the point of account suspension and how you will correct it.
Tip #3 – Don’t Use Paragraph
Paragraphs are irritating that’s why the majority of this article is in bullets. Same happens with the POA as well. Use bullets or numbers while communicating your ordeal.
Paragraphs will make the situation worse as Amazon Seller Performance Team Executive won’t be able to focus on salient points to make the final decision.
Tip #4 – Don’t Blame The Buyer
As I mentioned earlier, CUSTOMER IS GOD! and Amazon’s key mission is to make the customer experience happy and enjoyable. For this, Seller Performance Team will do anything to protect this experience.
Take the complete responsibility of the issue and try to resolve it without blaming customers or highlighting other sellers doing the same. This will only waste Seller Performance Team’s time and you will lose your fair chance to reinstate your suspended account.
Tip #5 – Resolve & Acknowledge All Violations
Ensure that you have addressed all the violations highlighted in the suspension email. Even review your seller account and look for older warnings you may have missed. Resolve them on priority.
Secret Step For Amazon Suspension Appeal
You can appeal directly to Amazon’s TRMS (Transaction Risk Management Team) at seller-performance@amazon.in. The email should be drafted formally and it would be better if you can share on your company letterhead.
Plan-Of-Action Template
A general format is given below for drafting the letter of appeal. You can mention the identified issues and put the action points in it. However, your plan of action must be unique based on the reason for suspension.
Dear Amazon Seller Performance Team,
Thank you for providing me the opportunity to appeal my selling suspension from Amazon. Please find my plan of action, which presents the solutions for resolving INSERT REASON/S FOR SUSPENSION.
Following issues have been identified:
- IDENTIFIED ISSUE – 1
- IDENTIFIED ISSUE – 2
The actions I have taken to resolve the issue/s include:
- ACTION AND ANTICIPATED OUTCOME -1
- ACTION AND ANTICIPATED OUTCOME -2
- etc
Thank you for taking the time to review my appeal against the suspension. I look forward to hearing from you soon.
Yours sincerely,
INSERT SELLER’S NAME ATTACHED TO SELLER ACCOUNT
Sample POAs or Letter of Appeals (Free Download)
Below is the list of major reasons for Account Suspension. Click on the links below to know in detail about the respective issue and download free sample POA for the same.
- General Plan of Action and Appeal
- Inauthentic Products Claim
- High Order Cancellation Rate
- High Order Defect Rate (ODR)
- Late Dispatch Rate/Shipping Rate
- Multiple/Duplicate Accounts
- Intellectual Property Complaint
How Long Does It Take To Get Reinstated On Amazon?
Once you received the suspension email from Amazon, don’t rush to submit your appeal asap. Take a significant amount to time to identify the issues and implementing corrective measures.
Normally, Amazon responds within 48 hours however many sellers have reported that it can take 60 or more days to respond.
Below is the complete timeline of the Account Suspension Process:
Things Not To Do After Amazon Account Suspension
Amazon is the supreme commander and you have to follow its command as a seller almost every time.
Most of the sellers make standard mistakes that make things from bad to worse. Sellers rush like anything to get their account reopened. This ruckus actually delays the account reinstatement instead of quick recovery of the account.
Reinstatement or Reopening of accounts is a step-by-step process, and you have to start implementing the corrective measures from the very next moment your account gets suspended.
One wrong step and BOOM!! you will end up messing your appeal process, chances of positive response will be reduced, and the account will not be opened for sure.
Below are the things not to do if your account gets suspended:
#1 – Never Submit Your First “APPEAL” Immediately
Most of the sellers click the “Appeal” button in a hurry and expect to get their account reinstated. On the contrary, you have lost an opportunity to reopen the account and make the case even more complicated.
Amazon reinstates an account in rare of the rarest cases after submitting the first appeal unless it’s a trivial violation. Most suspensions take multiple to-and-fro email communications with Seller Performance team.
Thus, take ample amount of time to create the best POA before submitting to Seller Performance.
#2 – Don’t Open A New Account or Second Account
Many sellers think that there is nothing wrong in opening a new or another account once the first account gets suspended. They think it’s easy to fool Amazon and start fresh. Few think that using a new name, bank account, business transaction details, new laptop/desktop, a new internet connection can do the trick and guarantee a sustainable business. Unfortunately, Amazon won’t let you do this as there are innumerable ways to hunt you down.
Creating a new account will completely annihilate your chances to reopen your first account. So, it’s better to invest time on preparing an effective POA rather than wasting time on trying to circumvent the Amazon System.
#3 – Don’t Modify Or Edit Any Requested Documents
Never modify your documents in any scenario. The Key Result Area (KRA) of Seller Performance Team is to check the authenticity of documents on a daily basis. They are getting paid for this core job.
It is a cake walk for Seller Performance executives to identify fake or manipulated documents, especially invoices. Submitting fabricated documents will land you in another violation called “Forged & Manipulated”, an extremely difficult suspension to resolve.
Remember, your primary objective is to reactivate your account not to mess up the situation further. So, try to be honest as much as you can.
#4 – Don’t Threaten Or Terrorize Amazon With Legal Action
Few sellers hire an attorney for assistance and communicating with Seller Performance team on their behalf. Seller Performance team wants to interact with you, not with your attorneys.
The only type of suspension case where an attorney can help is “Inauthentic Product Claim” [Know How To Reopen Suspended Account: Inauthentic Product Claim] as if the attorney can get the complaining party to withdraw the claim and hopefully reach a positive outcome. Subsequently, the same will be communicated to the Seller Performance Team.
#5 – Don’t Be Rude & Avoid Abusive Language
Seller Performance team wants you to take accountability of your actions in a polite and positive manner. Behaving rude or using abusive language can delay your reinstatement process.
But, many sellers lose their temper and submit an exasperated appeal letter to the Seller Performance Team with abusive language. once you send this type of message, trust me! your reinstatement process will get delayed for sure.
Even apologizing explicitly for this kind of behavior to the Seller Performance team later will not give you a surety that a reply would come from their side.
You have to understand that suspensions are part of this business, so keep your head calm and focus on drafting an effective POA.
#6 – Don’t Email To Seller Support Directly or Via Seller Account
The ONE & ONLY department that can help you once your account gets suspended is SELLER PERFORMANCE. You cannot reach out to them directly via phone number. The only mode of communication is email.
Most sellers think Seller Support Team can help or assist them in the suspension process however same is not the case as they only provide basic support based on predefined templates.
Avoid generic suggestions provided by Seller Support as it might damage your appeal process further. So, stay away from Seller Support by every mean.
#7 – Don’t Submit Multiple Appeal Letters Or POAs
After submitting your first appeal letter to the Seller Performance Team, it is best to wait up to a week. The response time is long as Seller Performance Team receives thousands of appeal letter on a daily basis.
This time gap makes many sellers nervous as no confirmation has been shared by Seller Performance Team whether your POA has been received or not. As a result, sellers submit multiple appeal letters and make the reinstatement process more complex.
I recommend you to have patience once you submit the first appeal letter and try to avoid the multiple submissions else reinstatement will get delayed surely.
#8 – Don’t Blame Customer, Other Sellers Or Amazon Processes
I have mentioned innumerable times that “CUSTOMER IS GOD” and Amazon always tries to keep its god happy. Many sellers point out the customer’s mistake and try to blame Amazon processes for their suspension.
Some sellers even highlight the violation done by other sellers. Remember, this won’t help you in any way to reopen your suspended account.
Blaming others won’t give you fruitful results. Ultimately, Amazon wants to confirm that you are aware of its guidelines and make the customers happy & their experience enjoyable.
#9 – Don’t Contact Jeff Bezos
Most of the sellers are completely dependent on Amazon income. And, once the account gets suspended, sellers become desperate to get it reinstated asap. To do so they reach out to one of the World’s Richest Man “Jeff Bezos”.
You have to understand one thing that you are not the only one contacting Jeff Bezos. These emails are not read by Jeff Bezos and forwarded to an escalation team.
If the escalation team responds to your email in a negative manner, the situation becomes way too hard to get the account reactivated.
Therefore, it is best to communicate with the Seller Performance Team throughout the standard appeal process.
Conclusion
Amazon seller suspension is the bitterest experience, especially if it’s the only source of income for you and your family. You have to keep aside your all kind of emotions whether its pain, anger, and disbelief.
It is best to try to avoid suspension rather than wasting your time, money, and effort on reinstatement. So, address all the notices & warnings timely.
Amazon knows that great sellers are the pillars of its success, so it won’t keep you suspended if you convince them with your POA and ensure that same won’t happen in the future.
Finally, Amazon is growing exponentially but with strict guidelines. So, keep yourself updated regularly.
——– If you still have any concern regarding Amazon or any other Digital Marketing strategies, ASK THE QUESTION in the comments below ——–
My Amazon seller account suspended please help and my account suspension
Hi Sorabh,
One week ago I received a “at risk of deactivation” notice from Amazon due to Dropshipping Policy Violation in my recent orders. It was saying that if I don’t write an POA appeal within 72 hours they would deactivate my listings. I prepared an appeal but they deactivated my account earlier than 72 hours so I couldn’t send it on time. But with panic, I sent it as an appeal right after the deactivation and they sent me an automatic message at the same minute saying that “we do not have enough information to reactivate your seller-fulfilled offers at this time, we need greater details…”
My account health dashboard is completely clean. All the metrics are within Amazon’s good rate, there is no bad feedback in 180 days, no compliances ets. Amazon says that I violated dropshipping policy in my recent orders. I checked customer messages, return reason, feedbacks etc. but couldn’t find the exact reason.
As they didn’t write a specific reason for my deactivation I am having hard time finding the root case. Could you please help mewith the possible root cases and ways to resolve it?
Thanks in advance,
Selim
Hi Saurabh
Vishal Here
My amazon account got suspended in year 2014 as we cancelled ordered from our end for no reason , we were not serious with amazon seller at that time , we were more focussed on our offline business, but now we are very dedicatedly looking forward to work with amazon,
Pls help us in getting it reactivated as we had also sended the plan of action as well
Hi Vishal,
Kindly forward the suspension mail received from Amazon at amazingmarketer24@gmail.com. Also share the POAs submitted so far and the reply received from Amazon. I will try to suggest a solution based on that.
If you require a professionally written POA from me or my team, please follow the process here https://amazingmarketer.in/services/suspended-amazon-seller-account-reinstatement
Thanks,
Dear sir
My account has been deactivated
Please help
Hi Abhishek,
Kindly forward the suspension mail received from Amazon at amazingmarketer24@gmail.com
Thanks,
hello sir my account get suspended due to counterfeit complaint kindly help
Hi Naveen,
Missed out your query. Apologies for not replying earlier. Is the issue resolved now?
Helle sir
Please help me
Amazon account suspend reason brand infringement complain please help sir
please help…
Hi Tgc,
Missed out your query. Apologies for not replying earlier. Is the issue resolved now?
Hi Sourabh,
My amazon account has been suspend due to some product inventory glitch or offering items that may be inauthentic product ( Product ASIN ID : B08KGLZS8Y, B08KGK3TXF, B08KGC6384 )
Please suggest me the right way how to re-open my seller account
Hi Gourav,
Kindly forward the suspension mail received from Amazon at amazingmarketer24@gmail.com
Thanks
My amazon account has been suspend
Sir pls give suggestions
Hi Trivendar,
Kindly forward the suspension mail received from Amazon at amazingmarketer24@gmail.com
Thanks,
Dear Sir,
I have recently suspended my Amazon UK account due to below reason email,
(1st I have created Amazon UK seller account with fortunately diverted to Amazon.com by using my UK register company and transfer wise bank account detail etc. This account was initially shows status Invalid or Can not verify your seller account, after that I have re-try with another email and different IP address but using the same UK base company credential and bank detail. ( I have observed 2nd seller account also shows the Invalid Status, but email received from 1st seller ID, and they re-instate my account for 3 days, but I have received the below email from Amazon seller account.
Can you please help me to provide the Appeal letter and all what Amazon needed to reinstate my account. Many Thanks
Dear,
We received your submission but do not have enough information to reactivate your account at this time.
To reactivate your account, please take one of the following actions:
1. Reactivated any and all accounts that have been enforced for policy violation by submitting one appeal for each enforcement. Please follow the instructions in the communication received for that account or by signing into your Seller Central account. OR
2. Substantiated claims that you once owned the account or had account rights but no longer own it or no longer have account rights by providing supporting documentation. This includes but is not limited to sales deed, purchase agreement, business transfer agreement, contract termination, etc. OR
3. Confirmed that you have never owned a separate account and believe this deactivation was in error. If we cannot substantiate the claim, your account will not be reinstated and this account will not be allowed to do business on Amazon in the future. How do I send the required information?
Please click on the View Appeal button on the Account Health dashboard (https://sellercentral-europe.amazon.com/performance/dashboard?ref=ah_em_ap) and submit additional information as requested. What happens if I do not send the requested information? If we do not receive the requested information within 90 days of the original notification, your account will remain deactivated. We’re here to help If you have questions about our Multiple Account Policy or information requested above, please read our “Selling Policies and Seller Code of Conduct” (https://sellercentral.amazon.nl/gp/help/G1801). Additionally, please review general guidance for creating a plan of action (https://sellercentral.amazon.co.uk/gp/help/G201623610). You can view your account performance at (https://sellercentral-europe.amazon.com/performance/dashboard?ref=ah_em_ap) or select Account Health on the home screen of the Amazon Seller app on your iOS or Android device. The Account Health dashboard shows how well your account is performing against the performance metrics and policies required to sell on Amazon. — iOS App (https://itunes.apple.com/gb/app/amazon-seller/id794141485?mt=8) — Android App (https://play.google.com/store/apps/details?id=com.amazon.sellermobile.android&hl=en_GB)
Sincerely, Seller Performance Team Amazon.co.uk
Hi Shahid,
Amazon does not allow multiple seller accounts and thus your second account was suspended. Kindly try to reinstate the first account and then submit an appeal for the second account.
For more details on multiple account policy violation, kindly refer: https://amazingmarketer.in/amazon/account-suspension/reopen-seller-multiple-duplicate-account
All The Best!
Dear Sir,
Thank you very much for drafting POA in detail for my suspended account.
I will be followed your direction as per template, & will update you upon Amazon action on my this appeal
Thanks again
Shahid
Hello sir I need your help my account got suspended due to some issue please help me.
Hi Shamshed,
Kindly forward the suspension mail received from Amazon at amazingmarketer24@gmail.com.
Hello sir I need your help my account got suspended due to some issue please help me.
Hi,
Kindly forward the complete suspension mail received from Amazon at amazingmarketer24@gmail.com. If you have submitted any POA’s, kindly share those also along with replies received from Amazon.
Hello,
My amazon account is suspended due to unauthenticity issue.
can you help me?
Hi Shailesh,
Kindly refer the article 👉 https://amazingmarketer.in/amazon/account-suspension/reopen-seller-account-inauthentic-products-claim to know all about amazon account suspension due inauthentic product complaint.
You can download the sample POA from the same article and modify as per your details before submitting.
If you require a professionally written POA from me or my team, please follow the process here https://amazingmarketer.in/services/suspended-amazon-seller-account-reinstatement
All The Best
Hello Sir
My Account as been Suspended they asked me a Invoice of the Products and a Plan of Action so i replied this mail to amazon Seller I know it is not
a Proper Format. As I my a new Seller I don’t know anything about this, Please help me how to send Plan of action In a Proper Format.
Dear sir,
You are deactivated my account last 3 weeks back I already provided all related information to you. Like supplier Tax invoice and his authorized letter. But still you asking for plan of action.
Plan of action:Sir,Product is purchase from AUTHORIZED seller and ALL ARE UNDER WARRANTY. So no issues to customers.Also customer has any complaints about technical issues of the product he will call customer care number. Also from my side already we are sending the products to customer with quality check with Neat and clean packaging and preventative manner.
Thank and Regards,Creative House
Dear Ashwini,
Kindly share the suspension mail sent by Amazon at amazingmarketer24@gmail.com and I will suggest a solution.
AmazonAug 12, 2020 10:23 AM
Hello from Amazon Selling Partner Support,
From our conversation I understand that you had questions regarding Account Deactivated Issues.
As discussed, I would like to inform you that Your Amazon Seller account has been temporarily deactivated and your listings have been removed. Funds will not be transferred to you but will be held in your account while we work with you to address the following concern(s).
We are reviewing your Amazon Seller account for the reason(s) listed below. In order to ensure that customers can shop with confidence on Amazon, we routinely request additional documentation from sellers to verify their account information and confirm authenticity of certain items.
To reactivate your selling account, please address the following concern(s):
You are offering items that may be inauthentic. A list of these items is provided below:
B071WX3FV8 V-Guard Registered View Seller Listing V-Guard Personal Fan Lap Breeze 250 mm Sweep Size with Speed Control (Brown)
B07HNJFNMF V-Guard Registered View Seller Listing V-Guard Stabilizer Crystal Plus 3Ampier for LED/3D/Smart TV Upto 47 Inch
B084M8321C V-Guard Registered View Seller Listing V-Guard Crystal 200 Prime for One LED/LCD Smart TV Upto 178 cm (Upto 70 inch) + Set Topbox + Home Theatre System/Gaming Console Or Photostat Machine(Working Range: 90-290V; 6 A) Voltage Stabilizer
Please send us the following information:
— Copies of invoices, receipts, contracts, delivery orders, or authorization letters from your supplier issued in the last 365 days. The quantity of items shown should match your inventory.
— If you are not the brand owner, provide an authorization letter and a complete set of documentation, including authorization letters, to prove a valid supply chain.
— If you are the brand owner, provide a copy of the brand registration certificate, and business license or personal identity card.
— Contact information for your supplier, including name, phone number, address, email, and website.
You can send .pdf, .jpg, .png, or .gif files. These documents must be authentic and unaltered. We may call your supplier to verify the documents. You may remove pricing information, but the rest of the document must be visible. We will maintain the confidentiality of your supplier contact information.
Please submit this information to pq-seller-assessment@amazon.in.
If we do not receive the requested information within 17 days, or after two unsuccessful appeals (whichever occurs sooner), we may not allow you to sell on Amazon.
You can see your balance and settlement information in the Payments section of Seller Central. If you have questions about those, please write to payments-investigate@amazon.in.
Please let us know how we did.
Were you satisfied with the support provided?
Click here for yes:
https://sellercentral.amazon.in/hz/case-dashboard/hmd?p=A2PTM2GHAC86PO&c=6252580962&k=hy
Click here for no:
https://sellercentral.amazon.in/hz/case-dashboard/hmd?p=A2PTM2GHAC86PO&c=6252580962&k=hn
Thank you!
To view your case details, please click https://sellercentral.amazon.in/gp/case-dashboard/view-case.html/ref=sc_cd_lobby_vc?caseID=6252580962.
Please note: this e-mail was sent from an address that cannot accept incoming e-mail. If you require additional support please contact us at https://sellercentral.amazon.in/hz/contact-us.
Thank you,
kirti k.
Hi Ashwini, Sad to know that your account has been suspended. The reason of suspension of your account is “Inauthentic Product”. Kindly refer this article –> https://bit.ly/2DUEH11 for complete details regarding the same as well sample POA. GOOD LUCK!
Hi
Sir
My account was deactivated and receive this mail
Please help me to reinstate my selling account
Nutechimpex9@gmail.com
7017741335
Hello,
Your Amazon.in Seller account has been deactivated in accordance with section 3 of Amazon
Hi Mohd, Sad to know that your account has been suspended. The reason of suspension is “Multiple Accounts Related Issue”. You may refer to this link for smaple POA –> https://amazingmarketer.in/amazon/account-suspension/reopen-seller-multiple-duplicate-account GOOD LUCK!
Please help me
Hi Rajat,
Kindly share your concern. What do you need help with?
Hi,
thank you for your Help in POAs. Our account was suspended 2018, so we send new poa, but still waiting now for 30 days, no response. Can u help us?
Hi,
Please share the suspension mail from Amazon and POA submitted by you at amazingmarketer24@gmail.com along with exact details of the case.
sir i got this mail from amazon please sir help me with this what should i do next…
We attempted to reach you by phone to discuss the status of your account.
There have been some issues with your account related to intellectual property infringement.
Why is this happening?
Amazon does not allow listings that violate the intellectual property rights of brands or rights owners. To learn more, please review Amazon
Sad to know that. You have been warned due intellectual property infringement. You need to submit the proof of purchase and authenticity of the products, failing which your account can be suspended. Kindly refer to sample POA here ?? https://amazingmarketer.in/amazon/account-suspension/amazon-account-suspension-intellectual-property-complaint-plan-of-action-and-appeal
You have 72 hours so take your time to write a proper POA and submit along with the invoices and brand authorization letter. In the POA clearly mention the steps that you are taking to correct the issue. If it is actually a case of infringement and you do not have the proof of authenticity, you will have to remove the listings also before you submit the POA.
Once you submit the Plan of Action, Amazon will take some time to respond. Please wait for their response and do not resubmit the POA too soon.
All the best!
Hello Sir I got This Following E-mail From Amazon Today on 28-6-2020. I am using Amazon links in facebook groups and blogging pages(indiakeproducts.blogspot.com) Because I am a beginner in Affiliate Marketing So I have send appolozise letter.Please Help Me
By Amazon
We
Hi Upasana, One has to go through guidelines while creating Amazon affiliate account, Amazon’s mail clearly state that you does not meet social media standards and that the reason of your suspension. Kindly check what wrong you have done while posting the links on social media. GOOD LUCK ??
Hello sir I need your help my account got suspended due to some issue please help me
Hello,
Please I need your advise as my account has now been deactivated. Last week I listed an item on my UK amazon, because I sell globally, it was also automatically listed for other market. A few hours later I received a suspension email from amazon Italy for selling an item that needed authorisation. It was not the case for the UK market when I was listing the item. Being a new seller I responded immediatly to the appeal explaining what happened. The email asked for invoices and authorisation letter from supplier to sell that item. The thing is I hadn’t yet purchased the item from any shop or supplier when I listed it. I was only planning on getting supplies as orders came through. I have explained this but now I have been told my account is deactivated because I failed to provide evidenve. I will not be receiving my money when I never sold the items in question in the first place. How can they not pay me money that do not relate to the issue when I have provided the service to customers and none of them has yet complained. I really need your help as I now just want this account closed and my money. Every explanation I have been providing seems to be ignored and all I get is an automatic email from amazon Italy asking for evidences that I do not have. I can’t wait 90 days as I have to pay back what I have already invested. Also how can I be responsible if they listed the item on the Italy market not me. This happened 2 weeks ago but now when I look for the same item in the Italian market, the restriction is not even there anymore. Thank you for your article above wish I had come accross it before writing my first appeal. Thanks again.
Hi Lina, Sad to know that you account has been suspended. What you are facing are faced by many sellers on daily basis but we all have to understand one thing that we all have to act as per Amazon’s standard rules & policies. The only way to get your account reinstated is to provide those documents. Amazon ask these documents to curb the sell of fake and stolen products. Also, there is not way to speed up the process of payment reimbursement!
Hello Sorabh
Thank you for your reply. We finally bought the items in question and sent them proof (email confirming order and quantity and advise notes that come with the package since we bought them from a well known online saler). After reviewing our proof, they came back to us saying our account is now deactivated because we failed to provide proof and we will wait 90 days to get our money. We just don’t get it. Was that proof not enough? Is there anything else we can do at this stage?
Thank you.
Hi Lyna, It would be great if you can share your suspension mail and appeal letter that you have submitted to Amazon. Also, share the supporting documents. Mail me at amazingmarketer24@gmail.com All this will help me to analyse the case.
Sir mera Amazon account 27 de
Hi Neeraj, Solution has been mailed to you. Kindly check your inbox. GOOD LUCK!
Dear Seller,
We attempted to reach you by phone to discuss the status of your account.
As a result of these issues, your Amazon selling account has been temporarily deactivated.
Your listings have been removed. Funds will not be transferred to you but will stay in your account while we work with you to address this issue. Please ship any open orders to avoid further impact to your account.
Why is this happening?
Your current sales volumes are not supported by buyer feedback or an established sales history. As a result, we are reviewing your Amazon.com seller account.
How do I reactivate my account?
To reactivate your selling account, please send a plan of action that explains:
— The root cause(s) of the Velocity Limits and Account Review policy;
— The actions you have taken to resolve the policy violation; and
— The steps you have taken to prevent this violation in the future. How do I send the required information?
Please submit this information by clicking the Appeal button next to this message on the Performance Notifications page in Seller Central. (https://sellercentral.amazon.in/performance/notifications?ref=ah_em_op). We
Dear Sonia,
From this suspension mail, it appears that Amazon suspects you to have sold products through paid or other unfair means.
Kindly share more details about your account activity and if you are aware of the exact issue. I will accordingly suggest a further course of action.
this account activated?
Your Amazon seller account has been deactivated in accordance with section 3 of Amazon
Hi, Kindly forward the suspension mail received from amazon at amazingmarketer24@gmail.com. Will check & revert!
Hello Sir,
My amazon account is suspended and they are asking about the bill or brand authorization letter of produts which i listed
Hi Ifrez, the documents asked from Amazon are the mandatory one and without those it is impossible to reinstate the account.
Hello,
SUBJECT : MY ACCOUNT IS UNDER REVIEW AND CAN NOT WITHDRAW AMOUNT
In order to ensure the authenticity of items for sale on Amazon, we are reviewing your inventory for the ASIN listed below. Your listings are still active, but we would like to work with you to complete our review.
ASIN: 147213995X
TITLE: Mindset – Updated Edition: Changing The Way You think To Fulfil Your Potential
Within 7 days, please reply to this email with the following:
Copies of invoices or receipts from your supplier issued in the last 365 days. These should reflect your sales volume during that time.
Contact information for your supplier, including name, phone number, address, and website.
You can send .pdf, .jpg, .png, or .gif files. These documents must be authentic and unaltered. We may call your supplier to verify the documents. You may remove pricing information, but the rest of the document must be visible. We will maintain the confidentiality of your supplier contact information.
If we do not hear from you within 7 days, or we are unable to confirm the information you provide, we may remove your listings.
Learn more about our policies in Seller Central Help:
Prohibited Seller Activities and Actions (https://sellercentral.amazon.in/gp/help/200386250)
Product Detail Page Rules (https://sellercentral.amazon.in/gp/help/200390640)
Condition Guidelines (https://sellercentral.amazon.in/gp/help/200339950)
Hi Ifrez, The good part is your account has not been suspended. Kindly provide the asked documents to Amazon. All privileges will reinstated once your account gets reviewed and all comes out fine. GOOD LUCK ??
hi Sir
My account was suspended due to Forged and manipulated Invoices. Kindly help me to reinstate the account
Hi Nishant,
Sorry to say, I am not able to help you in your case as you have messed up the whole case by doing unethical & illegal activity. You should be more cautious once you account gets suspended. On the contrary, you have forged the invoices and lose the remaining minuscule chances that you have.
Hello,
Your Amazon selling account has been deactivated. Your listings have been removed. Funds will not be transferred to you but will be held in your account while we work with you to address this issue. Please ship any open orders to avoid further impact to your account.
Why did this happen?
We arrived at this decision because we were unable to verify information related to your seller account, or did not receive any new information regarding your listings or selling history.
ASIN: B07T9S2JBY, B07HF4WGPB, B01DP87I5S, B01EX5TDGO, B07TGSLTKF, B07GQVKQ17, B07YLRQCNL, B075DCQHP4, B07BGXJJ9W, B081VF83GH.
You can view your account performance and more details on the ASIN(s) at (https://sellercentral.amazon.in/performance/dashboard?reftag=email_block) or select Account Health on the home screen of the Amazon Seller app on your iOS or Android device. The Account Health dashboard shows how well your account is performing against the performance metrics and policies required to sell on Amazon.
We’re here to help.
If you need help better understanding what is causing this, please search for “Intellectual Property Violations” in Seller Central Help (https://sellercentral.amazon.in/gp/help/external/201361070).
How do I reactivate my account?
To reactivate your selling account, please send us the following:
A plan of action that explains:
— The root cause(s).
— The actions you have taken to resolve the notices of infringement or violation of Amazon’s policies.
— The steps you have taken to prevent infringement or violating Amazon’s policies.
For security reasons, we only accept attachments in the following file formats: .jpeg, .jpg, .pjpeg, .gif, .png, .tiff. These documents must be authentic and unaltered.
How do I send the required information?
Submit this information at notice-dispute@amazon.in.
What happens if I do not send the requested information?
If we do not receive the requested information, your account will remain deactivated and funds in your account may be held for 90 days or longer. Depending on your account status and activities, you may be required to complete an additional review before funds can be released. Amazon may withhold payments if we determine that your account was used to sell inauthentic or prohibited goods, commit fraud, or engage in other illegal or abusive activity.
— iOS: https://itunes.apple.com/us/app/amazon-Seller/id794141485
— Android: https://play.google.com/store/apps/details?id=com.amazon.sellermobile.android&am…;hl=en
Hi,
Sad to know that you account has been suspended. The solution has been mailed to you. GOOD LUCK!
Hello sir..
I was A regular seller on amazon .but my account is now closed i dont know why ? plz help me for reopened my account at amazon seller..thanx
Hi Deepak, Sad to know that. Kindly forward the suspension mail at amazingmarketer24@gmail.com and I will try to provide the solution.
Hi
My account is suspension Beacuse i have by mistakly safe t claim pic same time upload that so how that reopened….
Hi kajal, Sad to know that. Kindly forward the suspension mail at amazingmarketer24@gmail.com I will try to provide the solution.
Your Amazon Seller account has been temporarily deactivated and your listings have been removed. Funds will not be transferred to you but will be held in your account while we work with you to address the following concern(s).
Why is this happening?
You are offering items that may be inauthentic. A list of these items is provided below. In order to ensure that customers can shop with confidence on Amazon, we routinely request additional documentation from sellers to verify their account information and confirm authenticity of certain items.
The sale of counterfeit products on Amazon is strictly prohibited. You can learn more about Amazon
Hi Mahesh, Your account has been suspended due to “INAUTHENTIC PRODUCT CLAIM”. Kindly refer to the below-mentioned link for each and every detail. Samaple POA is available in the article as well. Link –> http://bit.ly/2QJPfSn
Also, share all the documents Amazon has asked. ALL THE BEST!!
Hello Sir,
My amazon account is suspended and they are asking about the bill or brand authorization letter of produts which i listed…But I don’t have one…
I am new seller to amazon i don’t know proper terms & condition about amazon…
help me out please.
Sad to know that. Kindly forward the suspension mail received from Amazon at amazingmarketer24@gmail.com. I will try my best to provide a solution.
Hi,
Our account got suspended due to brand infringement few days back. Can you help us
Hi Mukesh,
Sad to know that. Kindly forward the suspension mail received from Amazon at amazingmarketer24@gmail.com. I will try my best to provide a solution.
Hello
My account Suppened 1 year or more can we reinstande my account ?
this is first suspend mail
Hello,
Recently there has been some issues related to intellectual property infringement. As a result of these issues, your Amazon selling account has been temporarily deactivated. At this time, funds will not be transferred to you but will stay in your account while we work with you to address this issue.
Amazon previously alerted you of these issues by emailing the warnings listed below:
— Infringement Type: COUNTERFEIT
ASIN: B01JYMK3VA
Title: Mounting Dream MD2413-S Full Motion TV Wall Mount Bracket with Articulating Arms, 60 Lbs Loading Capacity, Fits Most of 17-39 Inches LED, LCD TV with Max VESA 200 x 200mm, 18.8
Hi Gokhan, Sad to know that, solution has been mailed to you. Good Luck!!
Sir my account suspended due to product page violations and detail page abuse… as i have changed the brand name of the product frm generic to my registered brand and also file an infringement against the mappers listings were blocked at that tym but my account is suspended now please help me what can i do
Please help me to reopen sir
Hi Vaibhav, Sad to know that. Kindly forward the suspension mail received from Amazon at amazingmarketer24@gmail.com. I will try my best to provide the solution.
My account suspended due to late shipment
Hi Sanchit,
Sad to know that. You may refer to this sample POA for the same ?? http://bit.ly/30ikMyj
Hi sir my amazon account suspended wish din 2dayes they guys ask me invoice but as i m new one on amazon i m selling books my lots of friend doing they provide books for me but they not give any invoice now they are saying we dont have any invoice my mony stuk and my work also stop can you help me out this
thanks
Ajay sharma
Hi Ajay,
To reopen your suspended Amazon account, you have to submit the invoices to Amazon to prove the genuineness of the product. There is no other option apart from this. Don’t want to give you any false hope, it’s amazon policy that allows amazon to ask the proof of product authenticity.
Hello sir my account is suspended because I copy some invalid credit card on my payment system.. Plz sir help me.. To tell me a POA
Hi Rakesh, copying someone else financial details is illegal and comes under the category of fraud as per cyber laws as well. It’s better to apologize and explain your scenario to Amazon seller support. They might provide you some solution.
Hello sir my account is suspended because i copy someone debit or credit card on YouTube.. Please help me sir..
Already answered!
Hello sir this is Guri
my account is suspended
it shows that we found that your account is related to different account that may not be used to sell on our markte place as a result you may no longer sell on amazon.in through this account
how can i reactivate my account please tell me any POA
Hi Guri,
Sad to know that. You may refer to this link for details –> http://bit.ly/2VazBSc Sample POA is also available for download in it. GOOD LUCK!!
Hello sir my account is suspended because i copy someone ASIN no…..please help me sir
Hi Shivam, Need not to worry. Refer to this link –> http://bit.ly/2QJPfSn for more details and sample POA. GOOD LUCK!!
Sir my account suspended due to multiple accounts as i have only one account
What should i do now
Hi Hammad, Sad to know that. It happens to many sellers irrespective of the fact that they have only one account. You may refer this link –> http://bit.ly/2VCL9MQ for more details and sample POA.
GOOD LUCK!!
Hi my company account suspended due to violation done in images and description .How can we start the suspended account
Hi Deep, Your account might be suspended due to Intellectual Properties. You may refer this for POA –> http://bit.ly/2kBze5j
Mera account related se suspend ho gya plz help kro 8950389450
Hi Usman, Sad to know that. You can refer this link for account related suspension –> http://bit.ly/2VCL9MQ Good Luck!
Hello
I need urgent help please!
They closed my account because I had a mobile phone case from a video game that my provider was selling and I didn’t know it.
The infraction is: Claims on intellectual property.
I have sent this action plan with my data and they resend the automatic message that they need more details, invoices and proof of authenticity when I already said in the action plan that I was not authorized to sell it! I don’t know what else to do and I am the person who brings the money into my house. I have no more sources of income. I’m desperate 🙁
Please help
Hi Arianna,
As you have mentioned, your account has been suspended due to “INTELLECTUAL PROPERTY CLAIM”. Kindly refer the below-mentioned link for each and every detail. POA is available in the article as well.
Refer link –> http://bit.ly/2kBze5j for POA
Hello sir
Help me for reooen the account
Hi Shivangi,
Kindly let me know the reason for your Amazon account suspension. I will surely help you out.
My Amazon seller account suspended please help and my account suspension resion is other trademark brand mapping contact 8882057922
Hi Pankaj, Sad to know that. Kindly forward the suspension mail received from Amazon at amazingmarketer24@gmail.com I will try to provide the solution.