In this video, let’s discuss How To Win BUY BOX On Amazon & How To Increase Sales On Amazon (INDIA)? The video will also highlight the 5 most important factors that help you to win the Amazon Buy Box and key tips to increase the Buy Box percentage of your product. Winning the Buy Box increases your sales & revenue on Amazon.

We all know that the same product is sold by multiple sellers on Amazon. And, every seller has a dream to own the “ADD TO CART” button which is known as “BUY BOX” in Amazon lingo.

5 Important factors that help you to win the Buy Box are:

👉 PRICING

👉 FULFILLMENT SPEED

👉 AVAILABLE INVENTORY

👉 CUSTOMER SERVICE METRICS

👉 SELLER RATINGS

👉 PRICING

It is one of the most important parameters to win the Buy Box. you have to keep the pricing of your product on Amazon as competitive as you can. Try to match your price with other sellers. You can use Amazon in-built tool, “AUTOMATE PRICING” to match your price automatically in terms of percentage or certain amount.

👉 FULFILLMENT SPEED

Keeping a low price doesn’t guarantee you the Buy Box. Fulfillment speed is another crucial factor you have to take care of. The “order comes-in” to the “customer receives it” is the time duration Amazon considers it to calculate fulfillment speed. The more the speed, the more are the chances to win the Buy Box. You can increase the speed of shipping📈 exceptionally. How?🤔 …WATCH THE VIDEO 📺

👉 AVAILABLE INVENTORY

If you don’t have inventory what will you sell? Yes! that’s the reason you have to forecast your inventory to keep it updated all the time. This you can easily do by the “INVENTORY RUN RATE” formula (explained in the video). The key objective here is to forecast & maintain an inventory of at least 15 days in advance.

★ ★★ BEST TOOL FOR AMAZON RESEARCH ➜ https://bit.ly/2lWSk6j ★ ★★

👉 CUSTOMER SERVICE METRICS

These service metrics tell you about your seller performance which is based on three factors:

Order Defect Rate (ODR)

Late Dispatch Rate (LDR)

Order Cancellation Rate (OCR)

👉 SELLER RATINGS

These are the ratings & reviews given by customers to the seller. These can be related to packaging, shipping, etc. This factor plays a very small role in winning the Buy Box but still, you can’t ignore it as customers often read reviews before buying the products. So, the more & better reviews you have, the more sales you are going to do.

Watch the complete video for more details. Happy Watching 😊😊

How to win Buy Box on Amazon (Video in Hindi)

★★★ IMPORTANT RESOURCES & LINKS ★★★

👉 Amazon SEO ➜ https://www.youtube.com/watch?v=JipBy

👉 Amazon FBA ➜ https://www.youtube.com/watch?v=N4hIL

👉 HOW TO SELL ON AMAZON ➜ https://youtu.be/xabkzFACMJ4

About The Author

Sorabh KumarHi! I’m Sorabh Kumar, a Digital Marketing Consultant, a leading YouTuber and founder of a few small businesses. With 10+ years’ experience of Digital Marketing in Higher Education vertical and proven results, I now provide specialized consultancy and training to corporates.

I started Amazing Marketer with a belief that a good understanding of various digital marketing platforms and techniques combined with divergent thinking can give the required boost to any business in the current tech-savy world.

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4 thoughts on “How to Win Buy Box on Amazon – Increase You Sales by 86%!

  • What to do if seller account got deactivated due to section 3 and can’t even log in to seller central it gives this error message “We have detected unusual activity on your account and have locked it temporarily. Please contact customer service for further assistance.”

    • Hi,

      As the mail says, kindly contact customer service and let them know that your account has been locked. First check with them what the reason is. Only then a solution can be suggested.

      Thanks,

  • Hello sir,
    Myself prem singh
    I am hard to learn this Market plse provide suggestion how can I start my career in this

    Please help sir god bless you

    • Hello Prem,

      You can Join the Amazon Boot Camp on 13 September 2020. It is a customized training program comprising of 2 sessions.

      1 Group Session that will cover all the important aspects of eCommerce & selling on Amazon along with best practices to get or improve sales.

      2nd session will be a one-on-one session which will be completely customized as per your requirements and will include technical walkthrough of Amazon Seller Dashboard from where you operate the your Amazon Business. During that session, I will answer all your queries and provide guidance specific to product category you want to sell in.

      For more information you can visit: http://amazonbootcamp.in/

      Good Luck!

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