Time and again I have recommended Helium 10 over Jungle Scout to grow your Amazon Business. In this article, I will bare down the differences between Jungle Scout and Helium 10 and share why sellers should choose Helium 10 over Jungle Scout.
Selecting between the tools is a big challenge, especially when the choice is between 2 big names. And so is the case with Helium 10 vs Jungle Scout. Most people go by a few key features and the price but there is a lot to consider when choosing the right tool.
Before we go further, if you plan to subscribe to Helium 10, remember to subscribe using link below to get a discount!
Features Comparison
Let’s start with the features of both Helium 10 and Jungle Scout.
Common Features
There are some functionalities that are common to both. The names may be different, but the functionality is essentially the same. So, let’s quickly go over the standard features.
Product Research
Both Helium 10 and Jungle Scout help with Product research by providing you a list of all the products on Amazon with in-depth insights.
Helium 10: Black Box, XRay
Jungle Scout: Product Database, Opportunity Finder
Keyword Research
Keyword research is an essential feature of any Amazon tool and both Helium 10 and Jungle Scout do a good job here. Both tools give you extensive data and historical trends based on Reverse ASIN lookup.
Helium 10: Cerebro, Magnet
Jungle Scout: Keyword Scout
Keyword Rank Tracking
Tracking your products and their keyword performance over time helps you make informed decisions as well as gauge the results of your efforts. Both tools help you track keyword performance with their own tracking features:
Helium 10: Keyword Tracker
Jungle Scout: Rank Tracker
Analytics
You will get sales, ad performance and competitor strategies-related insights from both the tools.
Helium 10: Profits, Market Tracker 360
Jungle Scout: Advertising Analytics
Both also provide chrome extensions that provide these insights directly through your browser.
Automated Review Request
Both tools have a mechanism to automate review requests which helps save time and avoid missing opportunities of getting reviews from your customers. However, Helium 10 has a more refined tool that goes a step ahead. I will explain how in the next section.
Unique Features of Helium 10
No doubt, both tools have the key features and can help you with your Amazon Business. But Helium 10 outweighs Jungle Scout with its numerous unique features that give you better insights and speed up the processes.
Here are some unique features that Helium 10 offers but are not available on Jungle Scout.
1. Refund Genie
This tool helps you get a refund from Amazon if your products have been damaged by Amazon. Tracking and getting reimbursements is a complicated and time consuming process. Helium 10 Refund Genie helps you streamline the FBA reimbursement process to save you all the hassle.
2. Alerts
If there is any fake or fraud activity on your product listing, or you lose the buy box or win it, then you get a notification immediately through the Alerts feature of Helium 10
3. Follow Up
We all know how tedious it is to send review request timely to each and every customer. Helium 10 not only automates this, but also helps you setup a complete email marketing campaign through its Follow Up feature. You can create automated email sequences to touch base with your customers and build more credibility.
4. Alibaba Supplier Finder
Chrome extension of Heliums provides direct link to Alibaba listings from any Amazon page. This allows you to quickly see where you can source the product and for how much, thus making your product research process smoother.
5. Demand Analyzer
If you are on Alibaba, eBay, or any website exploring potential products for your Amazon business, this amazing feature of Amazon chrome extension can help you check the demand on Amazon, right from there. All you have to do is enter the keyword in Helium 10’s Demand Analyzer.
Note: This tool is currently in maintenance and will be back soon.
6. Review Insights Tool
This tool helps you analysing the product performance through reviews. It shows the history of product reviews while also allowing you to download them. You can further filter out the reviews by variation and even see top-mentioned phrases in these reviews.
7. Adtomic
Managing ads requires skill and patience. Most sellers find it extremely difficult and end up losing money in ads.
You can manage your amazon ads using Helium 10’s Adtomic. The interface is very simple and keyword suggestions are easily available. This helps you get rid of the task of sorting through long and confusing list of keywords in Excel and speed up your ad setup and optimization process.
8. Scribbles & Listing Analyzer
Helium 10 provides multiple tools to help you build optimized listings in a simple step by step process. It imports your listing data from Amazon and analyse them, while allowing you to make changes directly from Helium 10 dashboard. It not only helps you closely analyze your own listings, but also your competitors, and the market as a whole from one user-friendly dashboard.
These are the most prominent features that are unique to Helium 10 but these are not all. There are many more! And as you may have realized by now, even the chrome extension of Helium 10 is way powerful!
So, no doubt, Helium 10 is more extensive and a better tool from Jungle scout in terms of features.
Helium 10 vs Jungle Scout
Now that we have had a glimpse of the features that the tools provide, let us look at Helium 10 vs Jungle Scout based on some essential parameters.
Accuracy of Data
The more accurate the data in Amazon business or any business, the higher the chances of success. Both Helium 10 and Jungle Scout have their own inbuilt algorithm to fetch and serve data.
Even though Jungle Scout is considered to be a more accurate tool, claiming 84% accuracy, in the independent studies, the accuracy of Helium 10 is found to be 80-83%. Which is almost the same.
Also it’s very subjective question and it depends on who is using the tool so I personally do not rely completely on these numbers.
If you really want to determine the accuracy of both the tools, then you have to check on the same parameters. I checked the sales prediction data in both the tools. And compared it with the actual sales figures. And the data of Helium 10 was a little more accurate.
User Interface and Ease of Use
Ease of use is no doubt an important criteria because if you don’t understand the interface, then how will you use the features? The interface of both the tools is quite simple.
However, beginners or first-time users may find jungle Scout easy. Helium 10 will look a little overwhelming because it gives you a lot of features. But once you get used to it, Helium 10 is also simple and straightforward.
And one more important thing, looking at the features, you will have to move to Helium 10 in the future. So I would recommend that, even though Jungle Scout looks easier to use, it is worth mastering Helium 10 interface for the plethora of features and insights it provides.
Marketplace Compatibility
The sure-shot winner in this case is Helium 10. The reason is simple Helium 10 is compatible with all the marketplaces of Amazon with all its features. While Jungle Scout is compatible with only a few marketplaces. And the rest is partially compatible.
Marketplaces that Jungle Scout completely supports: United States, Canada, Mexico, United Kingdom, France, Germany, Italy, and Spain.
Marketplaces with Partial Support in Jungle Scout: India, Netherlands, Turkey, Saudi Arabia, United Arab Emirates, Japan, Australia, Singapore, and Brazil.
Customer Support
Customer support plays a very vital role in any business. And we are not high-level experts of Helium 10 or Jungle Scout. So, whenever we face an issue, we need customer support.
Now the question is, which tool is better?
In the case of customer support, both the tools provide you the option of chat and email. And both are super fast. Both try to solve the customer’s problem as soon as possible. So in this parameter, both are equal.
Mobile App Accessibility
Now let’s talk about Helium 10 vs Jungle Scout mobile app.
We all know that Amazon business can go from anywhere. To some extent, it can even be managed via mobile app. So the question is, is there a mobile app for Helium 10 and Jungle Scout tools?
And the winner is Helium 10. Jungle Scout doesn’t have a mobile app. Whereas Helium 10 provides you both Android as well as iOS app to manage your Amazon selling business on the go.
Pricing Comparison
Which tool is cheaper? Helium 10 or Jungle Scout?
If you analyze the pricing structure of both the tools, you will see that both Jungle Scout and Helium 10 offer a monthly as well as annual plan. Both offer three types of packages.
Jungle Scout packages: Basics, Suit, and Professional.
Helium 10 packages: Starter, Platinum, and Diamond.
Jungle Scout is relatively cheaper with respect to Helium 10, especially in case of their highest package. However, remember, Jungle Scout offers much less features compared to the highest package of Helium 10.
When comparing the prices, it is extremely important that you do a comparison of what features you are getting for that price. And in terms of features and market compatibility, Helium 10 definitely outshines Jungle Scout.
Further, both the tools also give you 7 days money back guarantee.
And if price is the only issue. you need not worry. Here’s a discount for Helium 10
Helium 10 vs Jungle Scout: Key Takeaways
- Both Helium 10 and Jungle Scout offer powerful features for Amazon sellers.
- Helium 10 boasts unique tools like Refund Genie, Alerts, Adtomic, Audience Polls, and a lot more, giving it an edge in functionality.
- Data accuracy is crucial, and both tools offer reliable results, but your experience may vary based on usage.
- The user interface of both tools is user-friendly, even though Helium 10 may seem overwhelming at first due to its extensive features.
- Helium 10 supports all Amazon marketplaces, while Jungle Scout is partially compatible with some.
- Customer support is equally strong for both tools, offering chat and email support.
- Helium 10 has a mobile app for on-the-go management, while Jungle Scout lacks a mobile app.
- Pricing varies, but Helium 10 offers a lot more features for its cost. Also, even though Jungle Scout appears to be cheaper, it has much less features and also restricts the usage.
Further, what I have observed is Helium 10 has actively worked on upgrading itself with time. They keep adding and refining features, thereby helping you grow your Amazon Business.
Conclusion
In the Helium 10 vs Jungle Scout showdown, Helium 10 emerges as the clear winner. While both tools are robust, Helium 10’s extensive features, mobile app, and marketplace compatibility make it the top choice for serious Amazon sellers.
Invest in your Amazon business with confidence and get started with Helium 10 today using this discount link:
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